Thursday, December 23, 2010

Celebrate with the Gift that Keeps on Giving: Travel


Ritz Carlton Puerto Rico
Travel is an experience that changes your life in a far more lasting way than any material gift you use or display on a shelf. It is one gift that is treasured forever, and travel is meaningful beyond the time it takes place for several reasons:

Travel creates memories you’ll always remember and cherish. Unlike material possessions, memories are not lost, stolen, or broken. You’ll remember that river cruise along the Rhine well into your 80s, and the sights, sounds, and smells of your trip will come flooding back to you like it was yesterday.
La Mamounia in Marrakech

No matter where you go or what you do, travel changes you. We don’t pay much attention to the lives of others until we experience them firsthand. You’ll remember helping that community water well project in Africa or visiting that quaint village in Switzerland. You’ll carry the faces of the people you meet in your heart forever, and you’ll realize what truly matters in your life and what doesn’t. Travel is a deeply felt transformation that we all experience differently.

You realize the true worth of your free time. Time is the only resource we have that does not renew itself. You can spend money and make more, and you can buy more food when you run out—but after time is gone, you can’t get it back, and you can’t create more of it. All you can do is use what you have as wisely as possible. Travel helps you make the most of your free time and takes you to visit the people and places that are valuable to you.

Stellenbosch South Africa
Family traveling creates precious moments you can’t buy at any price. You purchase tickets and hotel reservations, but you can’t buy that comical moment your daughter realized what escargot is. You can’t purchase the joyful tears of your grandfather when he stepped foot on the land of his ancestors. No amount of money could give you the awe and wonder in your mother’s eyes when she stood at the one historical site she’s read about and always wanted to visit. Only travel can do that.

Compare all these moments, memories, and experiences to material gifts, and travel is the perfect gift for you or anyone on your list. Consider celebrating a holiday with the gift that keeps on giving, and schedule your next trip today. 

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